…Highlights Important Role of Social Media
IPNEWS: The Chairperson of the National Civil Society Council of Liberia (NCSCL), Madam Loretta Alethea Pope-Kai, has expressed delight in the ongoing International Visitor Leadership Program organized by the US State Department.
It can be recalled that Madam Pope-Kai, who is also the Executive Director of the Foundation for Community Initiatives (FCI), departed the country on March 1, 2024 to attend the US State Department Program under the project titled: “Multi-Regional Project, Multi-Regional, “NGO Management I”, ENVM-2024-0017.”
The NCSCL boss in a post of week two, Day 1 on her Facebook page, didn’t minced her excitement of the professional exchange program, which was coordinated by the San Diego public Diplomacy Council.
The Public Diplomacy Council of America promotes excellence and honors achievement in the professional practice, academic study and Advocacy for public Diplomacy.
Madam Pope-Kai explained that the workshop was facilitated by the faith-based group Plant With Purpose.
Plant With Purpose is a Christian organization fighting poverty through economic empowerment and environmental restoration. This directly impacts basic needs like nutrition and food security, safer homes, education, economic resilience and entrepreneurship. Plant With Purpose works to reverse two of the world’s greatest challenges: global poverty and environmental damage.
The organization’s work is led by local communities. They partner with local communities and rural farming families to solve the problems of poverty, restore degraded environmental damage by using the right tools, support and their spiritual work. They believe people renewed through relationship with God and free to dream and earth restored to its natural regenerative cycles.
According to the CSO Council Chairperson, the workshop also focused on Social media marketing and best practices for nonprofits.
As part of the outcomes of the ongoing training, she stressed the critical importance of social media engagement, which she maintains should form part of any organization’s communication strategy and as such, must be budgeted for.
“It should be the platforms on which users build Social networks and share information to build your company’s brand and market your organization,” she narrated.
At the same time, Madam Pope-Kai disclosed that the team visited several historic sites including the San Diego harbor Cruise, San Diego Skyline and the Coronado Bridge among others.
“As part of our cultural activities, we later visited the San Diego Harbor Cruise – a fully narrated tour, offering top-notch sight lines of the San Diego skyline, the Coronado Bridge, informative commentary about the city’s history while doing some nice sun bathing and relaxing in the cool ocean breeze. I look forward to our engagement with Via International tomorrow.”
Meanwhile, the project, which kicked off March 2, 2024 and runs up to March 23, aims to highlights the role of the non-profit sector in U.S. society and the ways that non-governmental organizations (NGOs) promote an educated, engaged civil society as a cornerstone of democracy.
The project supports the Department’s strategic goal of strengthening democratic institutions through meetings with representatives of non-profit organizations, professional associations, federal agencies, foundations, and Public service organizations, participants will examine the role of NGO management in the
United States in fields such as health, education, human rights, the environment, at-risk youth, and the arts. Participants will explore innovative non-profit management strategies, including strategic planning, use of social media and new technologies, fundraising, board development, and the effective use of volunteers.
They will also explore the prevalence of public-private partnerships.
The objective of the program is to examine innovative NGO, non-profit, public service, and advocacy organization management strategies in the United States.
It also seeks to explore the diversity of the non-profit sector in the United States and the dynamic relationships among business, government, and non-governmental organizations; and Review NGO strategies for strengthening leadership, engaging volunteers, using technology and social media, fundraising, and furthering the organization’s mission.
